{"id":24923,"date":"2026-06-19T11:51:06","date_gmt":"2026-06-19T11:51:06","guid":{"rendered":"https:\/\/rottaprint.com\/?p=24923"},"modified":"2026-08-03T13:17:28","modified_gmt":"2026-08-03T13:17:28","slug":"rottaprint-auf-der-interpack-2026-von-der-vision-zum-erfolg-im-regal","status":"publish","type":"post","link":"https:\/\/rottaprint.com\/de\/blog\/rottaprint-auf-der-interpack-2026-von-der-vision-zum-erfolg-im-regal\/","title":{"rendered":"Rottaprint auf der Interpack 2026: Von der Vision zum Erfolg im Regal"},"content":{"rendered":"<p><strong><img decoding=\"async\" class=\"aligncenter wp-image-24648 size-large\" title=\"echipa-rottaprint-interpack-dusseldorf\" src=\"https:\/\/rottaprint.com\/app\/uploads\/2026\/06\/echipa-rottaprint-interpack-dusseldorf-1024x512.jpg\" alt=\"\" width=\"1024\" height=\"512\" srcset=\"https:\/\/rottaprint.com\/app\/uploads\/2026\/06\/echipa-rottaprint-interpack-dusseldorf-1024x512.jpg 1024w, https:\/\/rottaprint.com\/app\/uploads\/2026\/06\/echipa-rottaprint-interpack-dusseldorf-1100x550.jpg 1100w, https:\/\/rottaprint.com\/app\/uploads\/2026\/06\/echipa-rottaprint-interpack-dusseldorf-768x384.jpg 768w, https:\/\/rottaprint.com\/app\/uploads\/2026\/06\/echipa-rottaprint-interpack-dusseldorf-1536x768.jpg 1536w, https:\/\/rottaprint.com\/app\/uploads\/2026\/06\/echipa-rottaprint-interpack-dusseldorf-2048x1024.jpg 2048w, https:\/\/rottaprint.com\/app\/uploads\/2026\/06\/echipa-rottaprint-interpack-dusseldorf-90x45.jpg 90w, https:\/\/rottaprint.com\/app\/uploads\/2026\/06\/echipa-rottaprint-interpack-dusseldorf-105x53.jpg 105w, https:\/\/rottaprint.com\/app\/uploads\/2026\/06\/echipa-rottaprint-interpack-dusseldorf-500x250.jpg 500w, https:\/\/rottaprint.com\/app\/uploads\/2026\/06\/echipa-rottaprint-interpack-dusseldorf-1300x650.jpg 1300w\" sizes=\"(max-width: 576px) 100vw, (max-width: 768px) 50vw, (max-width: 992px) 35vw, (max-width: 1200px) 35vw, (max-width: 1400px) 70vw, 1100px\" \/><\/strong>Die diesj\u00e4hrige<strong><span style=\"color: #004b97;\"> <a style=\"color: #004b97;\" href=\"https:\/\/www.interpack.com\/\">Interpack<\/a> 2026<\/span><\/strong>, die auf dem <strong><span style=\"color: #004b97;\">Messegel\u00e4nde D\u00fcsseldorf <\/span><\/strong>in Deutschland stattfand, hat ihren Status als weltweit gr\u00f6\u00dfte, einflussreichste und umfassendste <strong><span style=\"color: #004b97;\">Fachmesse f\u00fcr die Verarbeitungs- und Verpackungsindustrie<\/span><\/strong> erneut best\u00e4tigt.<strong><br \/>\n<\/strong><\/p>\n<p>Mit einer Geschichte von mehr als sechs Jahrzehnten \u2013 die erste Ausgabe fand 1958 statt \u2013 ist die Interpack eine einzigartige globale Plattform. Sie vereint Tausende Aussteller und Hunderttausende Fachleute aus aller Welt und deckt die gesamte Wertsch\u00f6pfungskette ab: von modernsten Verarbeitungstechnologien bis hin zur Herstellung von Verpackungen f\u00fcr die <span style=\"color: #004b97;\"><a style=\"color: #004b97;\" href=\"https:\/\/rottaprint.com\/de\/markte\/lebensmitteletiketten\/\"><strong>Lebensmittel-, Getr\u00e4nke-<\/strong><\/a><strong>,<\/strong><\/span> <strong><span style=\"color: #004b97;\"><a style=\"color: #004b97;\" href=\"https:\/\/rottaprint.com\/de\/markte\/lebensmitteletiketten\/\">Pharma-<\/a><\/span> <span style=\"color: #004b97;\">und<\/span> <span style=\"color: #004b97;\"><a style=\"color: #004b97;\" href=\"https:\/\/rottaprint.com\/de\/markte\/kosmetiketiketten\/\">Kosmetikindustrie<\/a><\/span><\/strong>.<\/p>\n<p>&nbsp;<\/p>\n<h2><strong>Schwerpunktthemen in D\u00fcsseldorf: Nachhaltigkeit und Effizienz<\/strong><\/h2>\n<p>Die Ausgabe 2026 fand zu einem Wendepunkt f\u00fcr die Branche statt und spiegelte den aktuellen regulatorischen Druck sowie die steigenden Erwartungen der Endverbraucher wider. Die Messe in D\u00fcsseldorf sendete ein klares globales Signal: <strong><span style=\"color: #004b97;\">Die Zukunft geh\u00f6rt der Kreislaufwirtschaft, der Digitalisierung von Prozessen und der schnellen Anpassung an neue \u00f6kologische Standards.<\/span><\/strong><\/p>\n<style>\nol li::marker {<br \/>  color: #004b97;<br \/>  font-weight: bold;<br \/>}<br \/><\/style>\n<p>Die diesj\u00e4hrige Messe stellte L\u00f6sungen in den Mittelpunkt, die sich auf drei zentrale Themen konzentrieren:<\/p>\n<p><span style=\"color: #004b97;\"><strong>1. Der \u00dcbergang zur Kreislaufwirtschaft und PPWR:<\/strong><\/span> Die Diskussionen wurden stark von den neuen europ\u00e4ischen Vorschriften zu Verpackungen und Verpackungsabf\u00e4llen gepr\u00e4gt, mit besonderem Fokus auf recyclinggerechtes Design.<\/p>\n<p><strong><span style=\"color: #004b97;\">2. Ressourcenmanagement:<\/span><\/strong> Materialeffizienz, Reduzierung des CO\u2082-Fu\u00dfabdrucks in der Produktion und Materialoptimierung ohne Kompromisse bei der Produktsicherheit.<\/p>\n<p><strong><span style=\"color: #004b97;\">3. Intelligente Technologien: <\/span><\/strong>Verpackungen mit interaktiven Erlebnissen f\u00fcr Verbraucher sowie Technologien zur Optimierung der Logistik.<\/p>\n<p>Die Teilnahme an der weltweit gr\u00f6\u00dften Branchenveranstaltung hat uns erneut best\u00e4tigt, dass unsere Investitions- und Innovationsstrategie perfekt mit den globalen Trends \u00fcbereinstimmt. F\u00fcr unsere Partner bedeutet dies die Sicherheit, moderne Etiketten- und bedruckte Folienl\u00f6sungen zu erhalten, die den neuen europ\u00e4ischen Vorschriften vollst\u00e4ndig entsprechen.<\/p>\n<h2>Rottaprint auf der Interpack 2026: Produkthighlights<\/h2>\n<p>In D\u00fcsseldorf haben wir den Dialog mit Besuchern in konkrete Zukunftsl\u00f6sungen verwandelt. Wir haben gezeigt, dass ein Etikett oder eine Verpackung weit mehr ist als eine logistische Notwendigkeit: Es ist ein wirkungsvolles Marketinginstrument und einer der wichtigsten Bausteine zur Erreichung der PPWR-Ziele.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-24640 size-full\" title=\"etichete-autoadezive-shrink-sleeves-rottaprint.jpg\" src=\"https:\/\/rottaprint.com\/app\/uploads\/2026\/06\/etichete-autoadezive-shrink-sleeves-rottaprint.jpg.jpg\" alt=\"\" width=\"1200\" height=\"628\" srcset=\"https:\/\/rottaprint.com\/app\/uploads\/2026\/06\/etichete-autoadezive-shrink-sleeves-rottaprint.jpg.jpg 1200w, https:\/\/rottaprint.com\/app\/uploads\/2026\/06\/etichete-autoadezive-shrink-sleeves-rottaprint.jpg-1100x576.jpg 1100w, https:\/\/rottaprint.com\/app\/uploads\/2026\/06\/etichete-autoadezive-shrink-sleeves-rottaprint.jpg-1024x536.jpg 1024w, https:\/\/rottaprint.com\/app\/uploads\/2026\/06\/etichete-autoadezive-shrink-sleeves-rottaprint.jpg-768x402.jpg 768w, https:\/\/rottaprint.com\/app\/uploads\/2026\/06\/etichete-autoadezive-shrink-sleeves-rottaprint.jpg-90x47.jpg 90w, https:\/\/rottaprint.com\/app\/uploads\/2026\/06\/etichete-autoadezive-shrink-sleeves-rottaprint.jpg-105x55.jpg 105w, https:\/\/rottaprint.com\/app\/uploads\/2026\/06\/etichete-autoadezive-shrink-sleeves-rottaprint.jpg-500x262.jpg 500w\" sizes=\"(max-width: 576px) 100vw, (max-width: 768px) 50vw, (max-width: 992px) 35vw, (max-width: 1200px) 35vw, (max-width: 1400px) 70vw, 1100px\" \/><\/p>\n<style>\nul li::marker {<br \/>  color: #004b97;<br \/>}<br \/><\/style>\n<p>Folgende Produkte aus unserem Portfolio stie\u00dfen auf das gr\u00f6\u00dfte Interesse der Besucher:<\/p>\n<ul style=\"list-style-type: disc; margin-top: 0; margin-bottom: 10px; padding-left: 20px;\">\n<li style=\"margin-bottom: 5px;\"><strong><span style=\"color: #004b97;\"><a style=\"color: #004b97;\" href=\"https:\/\/rottaprint.com\/de\/produkte\/selbstklebende-etiketten\/\">Selbstklebende Etiketten<\/a>:<\/span><\/strong> Besucher unseres Standes waren beeindruckt davon, wie Premium-Details die Wahrnehmung eines Produkts grundlegend ver\u00e4ndern k\u00f6nnen. Techniken wie Pr\u00e4gungen, Hei\u00df- und Kaltfolienveredelung sowie haptische Lacke wurden intensiv betrachtet und als wirksame Methode erkannt, die Aufmerksamkeit der Endverbraucher zu gewinnen.<\/li>\n<li style=\"margin-bottom: 5px;\"><strong><span style=\"color: #004b97;\"><a style=\"color: #004b97;\" href=\"https:\/\/rottaprint.com\/de\/produkte\/shrink-sleeves\/\">Shrink-Sleeves<\/a>:<\/span><\/strong> Die Besucher sch\u00e4tzten die M\u00f6glichkeit der 360-Grad-Gestaltung, die selbst komplexeste Verpackungsformen perfekt umschlie\u00dft. Diese Etiketten bieten die gr\u00f6\u00dfte Fl\u00e4che f\u00fcr Markenkommunikation und sind besonders f\u00fcr die Getr\u00e4nke-, Molkerei- und Kosmetikindustrie von strategischem Nutzen.<\/li>\n<li style=\"margin-bottom: 5px;\"><strong><span style=\"color: #004b97;\"><a style=\"color: #004b97;\" href=\"https:\/\/rottaprint.com\/de\/produkte\/deckel-fuer-joghurtbecher\/\"><span style=\"color: #004b97;\">Aluminium- und PET-Deckel<\/span><\/a><\/span><\/strong>: Fachleute aus der Lebensmittelindustrie hoben die Vielfalt an Formen und Pr\u00e4gungen sowie die hohe Druckqualit\u00e4t hervor.<\/li>\n<li style=\"margin-bottom: 5px;\"><strong><span style=\"color: #004b97;\"><a style=\"color: #004b97;\" href=\"https:\/\/rottaprint.com\/de\/umweltvertraegliche-loesungen\/\">Nachhaltige L\u00f6sungen und Circular Design<\/a><\/span><\/strong>: Im globalen Kontext zunehmender Umweltvorschriften lag der Fokus stark auf umweltfreundlichen Produkten: Materialien mit Recyclinganteil, FSC-\/DPG-zertifizierte Produkte und leicht recycelbare Verpackungen.<\/li>\n<\/ul>\n<p>\u00dcber Technologien und Kennzahlen hinaus ging es bei der Interpack \u2013 wie immer \u2013 um Menschen. Wir verlie\u00dfen D\u00fcsseldorf mit gro\u00dfer Dankbarkeit f\u00fcr die Offenheit und Begeisterung, mit der wir empfangen wurden.<\/p>\n<p>Unter dem Motto dieser Ausgabe, <span style=\"color: #004b97;\"><strong>&#8222;<\/strong><\/span><strong><span style=\"color: #004b97;\">Think connected\u201c<\/span><\/strong>, haben wir erlebt, dass die Gespr\u00e4che an unserem Stand weit \u00fcber formelle Begegnungen hinausgingen und sich schnell zu gemeinsamen Projekten und konkreten Zukunftsentscheidungen entwickelten. Es war eine gro\u00dfe Freude, langj\u00e4hrige Partner wiederzutreffen und neue Gesch\u00e4ftsm\u00f6glichkeiten mit Fachleuten zu erschlie\u00dfen, die nach den idealen Etiketten- und Folienl\u00f6sungen f\u00fcr ihre Produkte suchten. Jede geteilte Erfolgsgeschichte und jede diskutierte logistische Herausforderung inspiriert unser Team bei der Entwicklung zuk\u00fcnftiger L\u00f6sungen.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-24644\" title=\"stand-rottaprint-interpack-producator-etichete.jpg\" src=\"https:\/\/rottaprint.com\/app\/uploads\/2026\/06\/stand-rottaprint-interpack-producator-etichete.jpg.jpg\" alt=\"\" width=\"1200\" height=\"628\" srcset=\"https:\/\/rottaprint.com\/app\/uploads\/2026\/06\/stand-rottaprint-interpack-producator-etichete.jpg.jpg 1200w, https:\/\/rottaprint.com\/app\/uploads\/2026\/06\/stand-rottaprint-interpack-producator-etichete.jpg-1100x576.jpg 1100w, https:\/\/rottaprint.com\/app\/uploads\/2026\/06\/stand-rottaprint-interpack-producator-etichete.jpg-1024x536.jpg 1024w, https:\/\/rottaprint.com\/app\/uploads\/2026\/06\/stand-rottaprint-interpack-producator-etichete.jpg-768x402.jpg 768w, https:\/\/rottaprint.com\/app\/uploads\/2026\/06\/stand-rottaprint-interpack-producator-etichete.jpg-90x47.jpg 90w, https:\/\/rottaprint.com\/app\/uploads\/2026\/06\/stand-rottaprint-interpack-producator-etichete.jpg-105x55.jpg 105w, https:\/\/rottaprint.com\/app\/uploads\/2026\/06\/stand-rottaprint-interpack-producator-etichete.jpg-500x262.jpg 500w\" sizes=\"(max-width: 576px) 100vw, (max-width: 768px) 50vw, (max-width: 992px) 35vw, (max-width: 1200px) 35vw, (max-width: 1400px) 70vw, 1100px\" \/><\/p>\n<p>Die diesj\u00e4hrige Ausgabe war eine bemerkenswerte Erfahrung, und der Countdown l\u00e4uft bereits wieder: Wir hoffen, uns 2029 erneut in D\u00fcsseldorf zu treffen!<\/p>\n<p><strong><span style=\"color: #004b97;\"><a style=\"color: #004b97;\" href=\"https:\/\/rottaprint.com\/de\/kontakt\/\"><span data-teams=\"true\">Kontaktieren Sie uns<\/span><\/a><\/span><\/strong> \u2013 unser Team steht bereit, um die passenden L\u00f6sungen f\u00fcr Ihre Marke zu finden.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Die diesj\u00e4hrige Interpack 2026, die auf dem Messegel\u00e4nde D\u00fcsseldorf in Deutschland stattfand, hat ihren Status als weltweit gr\u00f6\u00dfte, einflussreichste und &hellip; <a href=\"https:\/\/rottaprint.com\/de\/blog\/rottaprint-auf-der-interpack-2026-von-der-vision-zum-erfolg-im-regal\/\">Continued<\/a><\/p>\n","protected":false},"author":7755,"featured_media":24998,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[62],"tags":[],"class_list":["post-24923","post","type-post","status-publish","format-standard","has-post-thumbnail","category-nachrichten"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.2 (Yoast SEO v26.2) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Rottaprint auf der Interpack 2026<\/title>\n<meta name=\"description\" content=\"Rottaprint 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